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Google recently released an update under the guise of Panda 4.0 to improve Search Engine Results Page user experience. Here's what you need to know about this update.
On May 20th 2013, Matt Cutts from Google anounced on Twitter;
Google is rolling out our Panda 4.0 update starting today.
— Matt Cutts (@mattcutts) May 20, 2014
This induced panic attacks among SEO's worldwide as they all tried to speculate as to what the update would be targetting. Later in the day, Matt Cutts tweeted again giving a glimpse as to things to come;
This past weekend we started rolling out a ranking update for very spammy queries: http://t.co/NpUZRqpnBI
— Matt Cutts (@mattcutts) May 21, 2014
The article by Search Engine Land that Matt had tweeted out, goes into details about the 2014 Google Panda Update. This article confirms that Google has indeed released a new update to their Payday Loan Algorithm. This announcement came to no utter shock of worldwide SEO's since there had been a great amount of rumors and signals that an update was coming, the only thing not known that was making these specialists anxious was what the update was going to target. Here's what you need to know about this update.
The update to Google's Panda Algorithm targets "very spammy queries" and is an update to Googles Payday Loan Algorithm that was launched just about a year ago on June 11, 2013. This update has an international impact and it affects different languages to different degrees but only affects English queries by about 0.2% to a comprehensible degree. Below is a video of Matt Cutts of Google talking about the update back when it was initially release in 2013 and what to expect from this update.
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We’re going to break down why Google updates are important, how they improve the user experience, and how they can lend themselves to making sure your website stays relevant.
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